The pizza oven for everyone
The launch of the Solo Stove Pi Pizza Oven pushed our in-house team to the max. I led all creative direction including the creation of the Pi logo mark. We shot all studio and lifestyle photography in-house as well as all video creative. We developed 13 retail ready packages for Pi and it’s accompanying accessories.
The results
Following a March 14th launch on Pi Day, the Pi Pizza Oven and accessories brought in $2 million in revenue in just the first two weeks.